Project Jelly

 

Project Jelly was born in 2012 in London thanks to its founder Natalie Collier. The project was primarily a charity initiative before being a brand. Project Jelly donates 20% of its profits to the charity Mencap and has created a limited collection of Jelly shoes in collaboration with JuJu Shoes to raise more funds. If you want to contribute to the cause while buying beautiful shoes, opt for Jelly Shoes!